Trident Group has launched the Home Collection of the Premier Lifestyle magazine "Southern Living" . Trident will be the exclusive manufacturing and marketing partner for the Southern Living Home Collection.
• Southern Living is the 6th largest monthly consumer magazine in USA.
• It is a 43 year old iconic magazine.
• Circulation is 2.80 million copies monthly and readership over 16.60 million.
• Merchandise currently selling under Southern Living brand name includes Home comforter systems, furniture, upholstery, bedding, blankets etc.

Southern Living magazine has been delivering casual, comfortable style and ideas to nearly 3,000,000 homes for over 40 years.
Trident's state of the art manufacturing capabilities combined with Southern Living's brand value will create a winning combination offering real value to customers.
This will also mark the entry of Southern Living Magazine in Bath Linen space along with its presence in other merchandise categories.

Towel Range Southern living home collection luxury towels by Trident unveiled in this market week comes in three ranges: Morningside, Abington Hill & Highland Park. a. Morningside: It is our basic towel. Generously sized and made from low twist yarns which make it softer. It is low ply towel which is very competitively priced and offers consumers immense value for money. Comes is 6 exciting colors. b. Abington Hill: It is our upgraded or higher gsm towel made with world famous 100% Supima Cotton . This crafted product has an elegant look , feel & a very elegant dobby border. Air Rich technology coupled with Supima cotton makes this towel highly absorbent and super soft. Comes in 6 exciting colors. c. Highland Park: It is our best towel inspired from the healthy living section of Southern living. Uniquely constructed from Extra long staple 3 ply zero twist yarn for superior thickness, bulk & comfort. Silver yarn in weft gives the towel anti microbial and anti static properties for life. It also helps to retard mold and mildew growth make it healthier and perfect for hot , humid climates.

Gardenia: Nothing says a Southern summer more than the sweet fragrance of lily white gardenias drifting in an open window. This crisp white offers clarity to any bath.

Magnolia: Magnolias burst open with their creamy white blooms in early June across South. This deeper white adds a bit of elegance to any bath.

Peanut: Try then boiled or eat them raw, peanuts can be found growing across the Deep south. This off white brings a soft earthy neutral to any bath.

Marsh Grass: For a truly remarkable scene, watch the sun set over the Carolina low country marsh grasses any time of year. This rich taupe will combine with just about any color to bring depth to your bath decor.

Mississippi Mud: As rich as the gooey chocolate dessert that inspired this color, Mississippi Mud brings a deep elegance to any bath. It pairs nicely with red, turquoise, and even white.

Spanish Moss: Live oaks draped in Spanish Moss line meandering lanes all along the costal south. This soft grey adds a bit of sophistication to the bath.

Gulf Tide: The crystal white sands and clear blue water of the gulf coast create some of the most beautiful beaches in the country. Add a pop of color to your bath with Gulf Tide.

Mint Julep: Our recipe calls for 1- part simple syrup, crushed mint, and 1 1/2- parts bourbon poured over crushed ice. Garnish with mint and serve is a chilled silver cup. Nothing's more Southern than that ! This green goes with just about anything just like the drink.

Porch Ceiling: Painted blue to trick bugs and some say to acre evil spirits away our Porch ceiling is equally sophisticated and serene. Combine with white for a refreshing bath look.

Smokey Mountain: There's something deep and mysterious when the mist rises out of the valleys of the Tennessee hills. That's the touch you'll add to your bath with Smokey Mountain.

Wisteria: This vigorous vine welcomes spring across the South. Add Wisteria's soft purple to your bath for Spring everyday at home.

Peony: Peony is almost the perfect girly color. Part pink and part purple, this is a favorite color to jazz up the bath. Add a hint of sophistication with a white monogram.

Barbecue: Wars are waged across the South about who has the best Barbecue, so it only makes sense that our rich red takes its cues from one of the South's favorite foods. Pick this color to a spicy punch to your bath.

Satsuma: Peel it and pop it in your mouth - a Satsuma is truly nature's candy. Combine our Satsuma with Gulf tide for bright and beachy bath.

Peach Pie: Combine the South's favorite fruit with the best crust you can imagine for a delightfully delicious color. Peach Pie adds a bit of freshness to any bath.

Honeysuckle: Some might call it a weed, but you truly can't call yourself a Southerner until you've sucked the sweetness from a pale yellow Honeysuckle bloom. Use this color as an alternative to white.