Our patented AIR RICH® spinning process makes towels softer, luxuriant and more absorbent even after washing and makes sheets feel great against your skin in any climate.
These are “Technology for luxurious comfort”.
Building trust Through tracking
We gain trust of customers by ensuring a transparent tracking process, commencing from the source till the final product that is supported by blockchain technology.
Digital and third-party verification throughout the entire supply chain means traceability that you can trust.
TRACED - TRACKED - TRUSTED
We promise traceability that can be trusted. Continuous verification of digital and third-party throughout the entire supply chain.
Every fibre can be tracked right to the source - the farm itself
Cotton fibres are ‘fingerprinted’ and verified in the fields
We monitor the fabric as it is woven